Audemars Piguet Unveil the Millenary 5201

Audemars Piguet are known for producing the ultimate in statement watches – big, beautiful and brilliantly bold. With the new hand-wounded Millenary 5201 however, ‘there are exceptions to every rule’.

After perfecting a collection that is arguably one of the most iconic in the world, Audemars Piguet is known as the industry’s rule-maker and with the introduction of the Millenary 5201, its subsequent rule-breaker. A new hand-wound manufacture calibre (the eponymous 5201) has been specially designed to fit the innovative oval case shape – a design that ergonomically follows the curve of a female wrist. Furthermore, an open design movement exposes the balance wheel that doubles-up as the ‘beating heart’ of the Millenary itself.

Audemars Piguet favourite Anouck Lepère fronts the campaign once more as the Swiss watchmaker looks to conquer the ladies watch market and judging by this latest release, it’ll be an incredibly short battle.